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Category: Community News

  • Abu Dhabi Police concludes its participation in the “Iftar 3” initiative with First Abu Dhabi Bank

    Abu Dhabi Police concludes its participation in the “Iftar 3” initiative with First Abu Dhabi Bank

    Abu Dhabi Police concludes its participation in the “Iftar 3” initiative with First Abu Dhabi Bank.

    AbuDhabi(News Desk):Abu Dhabi Police concluded its participation in the “Iftar 3” initiative, in cooperation with First Abu Dhabi Bank and the Zayed Charitable and Humanitarian Foundation. The initiative included distributing iftar meals to families in Abu Dhabi and Al Ain.

    Members of the Happiness Patrol participated in distributing meals to families, and members of the “We Are All Police” movement participated in organizing and securing the initiative.

    Abu Dhabi Police commended the joint cooperation with First Abu Dhabi Bank and the Zayed Charitable and Humanitarian Foundation in ensuring the success of the humanitarian initiative, which embodied the objectives of the Year of Community and contributed to achieving the government’s vision to strengthen family ties and promote charitable and humanitarian work in the service of our generous nation.

    The initiative contributed to strengthening community engagement, engaging in charitable activities, and instilling a spirit of volunteerism and cooperation, especially during the holy month of Ramadan.

  • Emirates Franchise Association Enhances Global Collaborations at Franchise Expo Paris

    Emirates Franchise Association Enhances Global Collaborations at Franchise Expo Paris

    Emirates Franchise Association Enhances Global Collaborations at Franchise Expo Paris

    H.E. Noor Altamimi: The expo is a strategic global platform for fostering connections and exploring the latest trends in the franchise sector

    AbuDhabi(News Desk)::As part of its commitment to enhancing international cooperation and advancing the franchise sector, H.E. Noor Altamimi, Board Member of the Abu Dhabi Chamber of Commerce and Chairmen of the Emirates Franchise Association, visited the Franchise Expo Paris from 15 to 17 March, 2025, accompanied by Hamda Al Suwaidi, the association’s Technical Director. The expo is one of the world’s leading franchise events, bringing together entrepreneurs, investors, and industry experts to explore new opportunities and innovative trends in the field.
    This visit aligns with the Emirates Franchise Association’s mission to support the growth of the franchise sector in the UAE, expand international cooperation, and exchange best practices with global franchise companies. It also aims to explore emerging trends that will enhance the local and international franchise landscape.
    H.E. Noor Altamimi said: “Our participation in the Franchise Expo Paris underscores the association’s commitment to developing the franchise sector in the UAE and embracing global best practices. The expo serves as a crucial platform for connecting with leading brands, investors, and experts, enabling knowledge exchange and identifying the latest industry trends that drive local and global sector growth.”
    She added: “At the Emirates Franchise Association, we are dedicated to supporting entrepreneurs by facilitating their access to franchise opportunities and creating a competitive business environment that enables their global expansion. Our efforts focus on strengthening partnerships with international entities, attracting global brands to the
    UAE market, and opening new investment avenues.”

    H.E. Altamimi emphasized that this participation represents a strategic step toward positioning the UAE as a regional hub for franchising. The association aims to enhance the franchise ecosystem through consulting, training, and innovation support, helping UAE brands expand globally and contributing to sustainable economic development.
    During the visit, H.E. Noor Altamimi held a series of strategic meetings to bolster international cooperation in the franchise sector. She met with Olivier Mermuys, President of the French Franchise Federation, and Véronique Discours-Buhot, General Delegate of French Franchise Federation, to discuss ways to enhance collaboration in franchise development.
    She also met with Sylvie Gaudy, Director of Franchise Expo Paris, to discuss best practices in event organization. In addition, she met with Professor Ljiljana Kukec, President of Croatian Franchise Association and Board Member of European Franchise Federation, to review the latest developments in the franchise industry.
    The visit also included an on-site tour of the expo to explore event organization strategies and the role of consulting and legal firms in supporting the franchise industry. H.E. Noor Altamimi also attended the Master Franchise Summit as part of the expo’s key events.
    As part of strengthening bilateral relations, H.E. Noor Altamimi met with H.E. Fahad Saeed Al Raqbani, UAE Ambassador to France, who welcomed the association’s participation and expressed his support for its involvement in Expo Paris 2026.
    The visit concluded with a meeting with Gwenaëlle Bouvard, a representative from Business France, to discuss collaboration opportunities for supporting small and medium-sized enterprises (SMEs) and enhancing UAE investments in the French market.
    The Franchise Expo Paris 2025 attracted nearly 596 franchise brands, underscoring its status as a leading global platform in the franchise sector. With over 40 years of expertise, the expo is a key international catalyst for brand expansion and market growth.
    Founded by the Abu Dhabi Chamber of Commerce in 2014, the Emirates Franchise Association is an independent entity that has achieved significant milestones since its inception. It has actively participated in local and international conferences and exhibitions, organized forums and workshops to raise awareness about the franchise
    sector and provided consulting services to startups and business owners. Additionally, it has strengthened collaborations with global franchise institutions, facilitating knowledge exchange and business expansion in the UAE.

     

  • Abu Dhabi Police celebrates International Happiness Day with patients and children

    Abu Dhabi Police celebrates International Happiness Day with patients and children

    Abu Dhabi Police celebrates International Happiness Day with patients and children

    AbuDhabi(News Desk)::The Happiness Patrol Team of the Traffic and Security Patrols Directorate of the Abu Dhabi Police implemented an initiative to mark the International Day of Happiness, which included visiting children and patients at Mediclinic Hospital in Al Ain. This initiative is part of the Happiness Patrol Team’s ongoing efforts to spread positivity, satisfaction, happiness, and quality of life.

    The Happiness Patrol team extended their congratulations on the occasion of the holy month of Ramadan and the approaching Eid al-Fitr by distributing gifts and balloons bearing the happiness logo to sick children and elderly. The initiative included the participation of the hospital administration with the Happiness Patrol team in distributing gifts and spreading the spirit of happiness and positivity among employees and visitors.

    Lieutenant Colonel Nasser Saleh bin Badwa Al Darmaki, Head of the Happiness Patrol Team at the Traffic and Security Patrols Directorate, explained that the initiative is part of initiatives to instill positive values. He noted that celebrating the International Day of Happiness is a special occasion this year and takes on special significance as it coincides with the “Year of Community,” which, with its set of goals, programs, and initiatives, represents a roadmap toward a happier, more stable, and more prosperous life for all members of society, and instills the values of cooperation and solidarity among them.

    Major Khaled Mohammed Al Azizi, a member of the Happiness Patrol Team in Al Ain at the Traffic and Security Patrols Directorate, said that the Happiness Patrol has become one of the important symbols in the United Arab Emirates for spreading positivity and happiness. That is why its members, as part of their ongoing initiatives, are keen to spread the values of happiness and positivity to children, elderly patients, and visitors, believing in the UAE’s continued interest in spreading positivity and happiness for everyone, especially with the approach of Eid Al Fitr, which increases the values of happiness and positivity in all of our souls.

    Mediclinic Al Ain Hospital commended the humanitarian and civilized initiatives of the Abu Dhabi Police, including the participation of the Happiness Patrol, and affirmed its interest in implementing a number of activities and initiatives that instill the values of happiness and positivity and achieve the goals of the Community Year 2025, in cooperation with strategic partners.

  • Enchanting Ramadan Nights with festive activities at Deerfields Mall:

    Enchanting Ramadan Nights with festive activities at Deerfields Mall:

    Enchanting Ramadan Nights with festive activities at Deerfields Mall:

    Win up to AED 20,000 in Shopping Vouchers!

    Abu Dhabi(News Desk):: Deerfields Mall is transforming into one of Abu Dhabi’s most vibrant family destinations this Ramadan, offering a great blend of traditional entertainment, captivating performances, cultural traditions, and the chance to win big.

    Daily Festivities and Traditional Activities

    From the 1st to the 30th of Ramadan, Deerfields Mall is hosting Enchanting Ramadan Nights at The Garden, from 8:00 PM to midnight.  Daily outdoor festivities immerse visitors in the magic of Ramadan with a variety of traditional activities. The dedicated Ramadan Majlis is the perfect place for relaxation and conversation, traditional games, and intricate henna painting. Adding a touch of cultural storytelling, a Hakawati, traditional storyteller, is sharing captivating Ramadan tales from March 7th to 20th.

    Spectacular Stage Performances

    Adding to the festive spirit, the excitement continues to build with a series of spectacular stage performances scheduled from March 21st to 31st.  Families can look forward to dazzling circus acts, balloon shows, the mesmerizing Magic Square, magicians, and lively clowns.

    Fawazeer Ramadan – A Tradition Reimagined

    A highlight of the Ramadan celebrations is the “Fawazeer Ramadan” competition, taking place on 21st, 22nd, 28th, and 29th March.  This beloved tradition, centered around solving riddles (Fawazeer), is offering participants the opportunity to win shopping vouchers worth up to AED 20,000.

    “Ramadan is a time of togetherness, reflection, and celebration, and at Deerfields Mall, we are creating an enchanting atmosphere where families can enjoy unforgettable moments,” says Nabil Essakouti, General Manager of Deerfields Mall. “With a blend of tradition, entertainment, and rewarding experiences, we are proud to be one of Abu Dhabi’s top destinations for Ramadan festivities.”

    A One-Stop Destination for Ramadan Shopping

    Beyond the Ramadan festivities, Deerfields Mall continues to be the ultimate destination for all Ramadan shopping needs. From elegant home décor perfect for hosting memorable gatherings, to the latest fashion trends showcased in the mall’s exclusive Ramadan Night Sale featuring special Ramadan collections, shoppers can find everything they need to celebrate the holy month in style.

    Dine Under the Stars This Ramadan

    Ramadan is a time for togetherness, and Deerfields Mall provides the perfect setting for families and friends to create unforgettable Iftar and Suhoor memories.  Guests can embark on a culinary journey with diverse Arabian Nights Iftar and Suhoor menus, showcasing a world of flavors curated by world-class chefs at the mall’s wide selection of restaurants.

    Celebrating Eid Al Fitr with Shaabiat Al Cartoon Stage Show

    As Ramadan concludes, the celebrations continue with vibrant Eid Al Fitr festivities every evening from 5:00 PM – 9:00 PM. The mall is set to host the brand-new Shabayiat Al Cartoon stage show, where the special performance will revolve around Shabeih’s birthday, bringing fun and excitement to families and fans of the beloved series.They will also get a chance to meet and greet the popular characters from the animated series creating memorable moments. There’s also branded giveaways for everyone, making the celebration even more special.

  • Tourism Seychelles Sets Sights on the Saudi Market

    Tourism Seychelles Sets Sights on the Saudi Market

    Tourism Seychelles Sets Sights on the Saudi Market

    Tourism Seychelles has intensified its marketing efforts in Saudi Arabia by participating as an exhibitor at the TBO Riyadh Event, marking a significant step in expanding its presence in the Saudi market.
    The event, held recently, saw over 300 attendees, including leading travel companies from Riyadh, offering a valuable opportunity for tourism professionals to explore new travel opportunities and forge strategic partnerships.
    As its first market engagement of 2025 in Saudi Arabia, the event allowed Tourism Seychelles to connect with travel agents, discuss strategies for promoting Seychelles, and explore new collaborative opportunities.
    During the event, the Tourism Seychelles representative also took the opportunity to highlight the upcoming FIFA Beach Soccer World Cup 2025, set to take place in Seychelles from 1st-11th May 2025. This historic sporting event, hosted in the Paradise Arena, Mahé, will see 16 teams from around the world competing in a spectacular beach soccer showdown, offering a unique blend of world-class sports with the stunning natural beauty of Seychelles. Travel agents were encouraged to leverage this event as an opportunity to promote Seychelles as an exciting destination for sports tourism, luxury travel, and adventure seekers.

    Speaking on the significance of these opportunities, Ahmed Fathallah, Representative of Tourism Seychelles in the Middle East, said: “Seychelles continues to position itself as more than just a leisure destination; we are evolving into a dynamic hub for cultural, luxury, and sports tourism. With the upcoming FIFA Beach Soccer World Cup 2025, along with enhanced air connectivity through Air Seychelles’ new flights, we see great potential to attract more visitors from Saudi Arabia and the wider GCC region. Our collaboration with key industry players, including TBO, is instrumental in ensuring that travel agents have the right tools and information to showcase Seychelles as a must-visit destination for their clients.”
    Tourism Seychelles was pleased to collaborate with TBO, one of the region’s leading B2B travel platforms. The event reinforced the importance of working closely with prominent industry players to expand Seychelles’ presence in the market. As part of this growing alliance, Tourism Seychelles looks forward to taking this partnership a step further by showcasing its presence at the TBO Travel Business Show in Dubai and Qatar in 2025.

    Tourism Seychelles remains committed to strengthening relationships with trade partners across the region, ensuring that Seychelles continues to be a top travel choice for visitors from the Kingdom of Saudi Arabia

  • Celestyal marks 10-year anniversary with exclusive two-for-one offer

    Celestyal marks 10-year anniversary with exclusive two-for-one offer

    Celestyal marks 10-year anniversary with exclusive two-for-one offer

     Celestyal marked 10-year anniversary on March 13, 2025
     Two-for-one offer available on 88 sailings departing between April 2025 to March 2027
     Additional ‘kids go free of fare’ promotional combinable on select seven-night sailings

    Dubai(News Desk):: Celestyal is celebrating a decade of sailing with a special two-for-one offer across 88 sailings departing from April 2025 through to early 2027.
    The two-for-one promotion* applies to 29 of Celestyal’s new-for-2025, three- and four-night ‘Iconic Arabia’ cruises. Sailing roundtrip from Abu Dhabi onboard Celestyal Discovery, the itinerary includes calls at Dubai, Sir Bani Yas Island, Doha, Khasab and maiden visits to Ras al Khaimah. Prices start from $718 for two people on a three-night voyage, and $918 for two people on a four-night cruise, with all meals, soft drinks and WiFi included.

    Also included are sailings onboard Celestyal Journey, comprising:

     36 departures of the seven-night ‘Desert Days’ sailing roundtrip from either Dubai or Doha,and 24 departures of the new seven-night ‘Iconic Arabia’ sailing roundtrip from either Abu Dhabi or Dubai, prices starting from $1478 for two people, inclusive of all meals, soft drinks, WiFi, port fees and gratuities

     12 departures of the seven-night ‘Heavenly Greece, Italy, and Croatia’, including calls at Montenegro, and 11 departures of the seven-night ‘Idyllic Greece’, sailing roundtrip from Athens, with prices starting from $1538 for two people, inclusive of all meals, soft drinks, WiFi, port fees and gratuities

    Celestyal has further enhanced this offer by introducing a combinable ‘kids go free of fare’ and a ‘two-for-one shore excursion’ promotion, available across all 59 of the seven-night departures**.

    All offers are available to book from March 17 to May 31, 2025.

    Lee Haslett, chief commercial officer at Celestyal, said: While we maintain the fresh mentality of a challenger brand, we are incredibly proud of Celestyal’s heritage, built over 10 years on a foundation of warm hospitality and expertly curated itineraries that combine iconic destinations with hidden gems. To mark this milestone, we wanted to bring a host of unmissable offers to the market.
    “Whether it’s a family getaway in the Arabian Gulf or a chance to reconnect with friends and loved ones in the Adriatic, this promotion makes cruising more accessible to both returning and new-to-cruise guests.

    We pride ourselves on offering exceptional value and inclusive cruise deals, and our anniversary celebrations reflect this with a range of outstanding offers.
    Celestyals inaugural sailing took place on March 13, 2015, with a three-day Iconic Aegean; cruise roundtrip from Athens, calling at Mykonos, Kusadasi, Patmos, Heraklion and Santorini.

    In November 2021, the cruise line operated with two ships across the Greek Islands and Eastern Mediterranean,with Celestyal Crystal and Celestyal Olympia remaining part of the fleet until September 2023 and March 2024, respectively. These vessels were later succeeded by the current fleet, featuring the 1,260-guest Celestyal Journey and the 1,360-guest Celestyal Discovery. Retaining the warm hospitality of small to mid-sized ships, both vessels offer significantly upgraded accommodation and enhanced social spaces, tailored to Celestyal’s current audience.

    Operating year-round, Celestyal now sails across two key regions: Greece and the Mediterranean from March to November, and the Arabian Gulf from December to March. Both ships have undergone multi-million-euro refurbishments, with Celestyal Journey returning to service on April 12, 2025, and Celestyal Discovery on March 21, 2025, following further extensive enhancements.
    For more information, visit celestyal.com or call 0808 258 4170.

     

  • Abu Dhabi Modest Fashion Week 2025 Unveils Designers & Industry Icons

    Abu Dhabi Modest Fashion Week 2025 Unveils Designers & Industry Icons

    Abu Dhabi Modest Fashion Week 2025 Unveils Star-Studded Lineup of Designers and Industry Icons at Saadiyat Island

    Abu Dhabi(News Desk):: The highly anticipated Abu Dhabi Modest Fashion Week 2025 is set to take centre stage from April 14 to 16 at the prestigious The St. Regis Saadiyat Island Resort, Abu Dhabi, as the 10th edition of the global Modest Fashion Weeks. Organized by Think Fashion and Red Events, in partnership with Miral Destinations, a subsidiary of Miral and the trusted one-stop trade and promotional partner for Saadiyat Island, the event will bring together some of the most celebrated designers and influential figures shaping the global modest fashion movement.

    As the 10th edition of Modest Fashion Week, the event will feature an impressive lineup of over 30 designers from more than 15 countries, showcasing a diverse range of styles from luxurious eveningwear to contemporary modest essentials. Highlights include Marina (Turkey), presenting an exclusive eco-conscious swimwear capsule with internationally renowned model Halima Aden; UAE’s Rabail Riaz, known for intricate craftsmanship and handmade accessories; and Leem (Saudi Arabia), debuting a sophisticated collection blending cultural heritage with modernaesthetics.

    The event will also welcome Imannoor’s heritage-inspired prints, Ashaalia’s timeless generational wear from Australia, and distinctive designs from Les Atelier (Netherlands), Arta Kallaba (New York), and Amina the Brand (Nigeria). Additionally, the event will showcase remarkable designs from leading Emirati designers Wafa Balaswad,Bespoke and House of Hamda, further emphasizing the region’s rich fashion heritage.

    Further elevating Abu Dhabi Modest Fashion Week 2025’s global stature, a stellar lineup of industry icons, including Halima Aden (USA), Zena Louay (UAE), Fatima de Tetuan (Spain),Sara Coelho Ansari (France), Niki Shah (UAE), and Rabia Sena Sever (Turkey), will headline the event. These leading figures will not only grace the runway but also take part in exclusive discussions and networking sessions, offering invaluable insights into the evolving modest fashion landscape.

    “Abu Dhabi Modest Fashion Week is more than just fashion—it’s about identity, inclusivity, and creativity. We aim to amplify modest fashion worldwide while empowering women to express their style with confidence,” said Ozlem Sahin Ertas, CEO of the Global Modest Fashion Weeks by Think Fashion.

    Miral Destinations’ CEO, Liam Findlay, emphasized the significance of the event: “Abu Dhabi Modest Fashion Week 2025 is a testament to the growing influence of modest fashion on the global stage, and we are happy to support its debut on Saadiyat Island Abu Dhabi. As a destination that embodies culture, luxury, and innovation, Saadiyat Island offers the perfect backdrop for an event that celebrates creativity and inclusivity. We look forward to welcoming designers, guests, and industry leaders to experience the unique blend of heritage and contemporary style that defines both Saadiyat Island and Abu Dhabi Modest Fashion Week.”

    With 1,500 attendees and over 100 high-profile industry icons, Abu Dhabi Modest Fashion Week 2025 solidifies its place as the leading global platform for modest fashion. Beyond the runway,the event will serve as a hub for industry networking, business growth, and thought-provoking discussions on sustainability, empowerment, and the future of modest fashion. “Red Events has proudly partnered with Think Fashion and Modest Fashion Weeks for several years. Abu Dhabi holds a unique significance in celebrating the regions modesty and culture,and Abu Dhabi Modest Fashion Week seamlessly integrates with the city’s rich cultural fabric,” commented Sonal Lohia Bhatia, CEO of Red Events.
    Abu Dhabi Modest Fashion Week 2025 will conclude on April 16th with a series of keynote speeches featuring distinguished industry leaders.
    Abu Dhabi Modest Fashion Week 2025 is an exclusive, invitation-only event catering to designers, retailers, influencers, and fashion enthusiasts. To get your free online invitation, visit modestfashionweeks.co.-ENDS-

     

  • MERED sponsors aspiring architects in Pininfarina Academy’s inaugural summer school

    MERED sponsors aspiring architects in Pininfarina Academy’s inaugural summer school

    MERED sponsors aspiring architects in Pininfarina Academy’s inaugural summer school

    Dubai(News Desk):: MERED, the award-winning international real estate developer, is supporting the inaugural Pininfarina Academy, an educational initiative by Pininfarina, a global icon of Italian design. The academy is dedicated to fostering excellence in architectural design among emerging industry professionals, providing them with the opportunity to learn from world-renowned experts and explore cutting-edge design concepts at the company’s headquarters in Turin, Italy. As part of this initiative, MERED will sponsor four students to attend the Pininfarina Architecture Summer School.
    The exclusive 3 X 3 X 3 Summer School launches this July with a course integrating advanced design techniques and Design for Manufacture and Assembly (DfMA) in contemporary architecture. The program is tailored to equip young architects with the skills and expertise to redefine modern architecture and urban development. Participants will engage in hands-on workshops, keynote lectures by industry leaders, and practical applications of state-of-the-art technology, including AI-driven design, parametric modelling, and immersive VR/AR tools.

    By sponsoring four students, MERED reinforces its mission to redefine premium developments through visionary design and strategic partnerships by nurturing next-generation talent. With a portfolio that includes the ultra-luxury 290-meter ICONIC Residences in Dubai Design by Pininfarina, an upcoming waterfront project in Abu Dhabi and having entered the Saudi Arabian market, MERED is shaping the future of high-end real estate. The developer is dedicated to having an expert team that can push the boundaries of design excellence in the global real estate landscape.
    The Pininfarina Architecture Summer School will be held from July 14 to 25, 2025, and instruction will be conducted in English. Applications are open to a select 12 aspiring architects, offering them a unique learning experience, the chance to connect with like-minded peers, and the opportunity to collaborate with industry leaders.

  • e& UAE launches ‘Save & Grow’ green programme

    e& UAE launches ‘Save & Grow’ green programme

    e& UAE launches ‘Save & Grow’ green programme blending sustainability discounts, and tree planting with every online purchase

     Partners with Kindred.co to support the exclusive launch

    • First programme in the region to allocate a portion of revenues to support an environmental initiative
    • Users can enjoy discounts on global brands to make a meaningful impact with every purchase

    Dubai(News Desk):: e& UAE, the flagship arm of e& and Kindred.co, a media commerce company operating in over 180 markets, has announced the launch of a first in the region innovative new programme, “Save & Grow” to the e& UAE app. This new addition elevates user experience by enabling users to save money while contributing a part of the revenue to environmental sustainability.

    e& UAE users can activate the “Save & Grow” programme through the e& UAE App, unlocking exclusive deals and discounts, and save an average of 10 per cent per transaction across more than 9000 online retailers such as Noon, Ounass, Namshi. The programme ensures smarter savings by providing timely notifications on available offers as users browse or before they complete their purchases.

    In addition to cost savings, “Save & Grow” will also contribute to environmental sustainability. A share of the revenue from each transaction will be directed towards eco-friendly initiatives, starting with a tree-planting initiative in the UAE. This project, carried out in collaboration with The Storey Group, allows e& UAE users to make a meaningful impact with every purchase, empowering them to contribute to a greener future.

    The Save & Grow initiative aims to reach out to e& UAE’s extensive user base, and leverage on the strength of collaborative efforts to advance the fulfillment of e& UAE’s commitment to sustainability, particularly in its tree planting efforts across the UAE. Since 2019, e& has accelerated its energy efficiency programmes and managed multiple initiatives to reduce greenhouse gas emissions. These include exclusive offers for UAE’s 52nd and 53rd National and the initiative to plant mangroves in the UAE, as well as its partnership with COP28 to further strengthen its commitment to achieving net-zero Scope 1 and 2 emissions for its operations in the UAE by 2030.

    Khaled El Khouly, Chief Consumer Officer, e& UAE, said: “At e& UAE, we are constantly seeking ways to deliver tangible value to our customers. The “Save & Grow” programme goes beyond providing users with a way to save on everyday purchases- it reflects our broader commitment to embedding sustainability into digital experiences. In partnership with Kindred.co, we are empowering our customers to make impactful choices that benefit both their lives and the environment.”

    “The partnership with e& UAE is a testament to the growing importance of sustainability in digital commerce. We believe that technology can play a crucial role in helping consumers make more sustainable choices, and ‘Save & Grow’ is a perfect example of this. We are proud to support e& UAE in empowering their customers to contribute to a greener future.” said Anubhav Nayyer, Chief Business Officer, Kindred.co.

    “At The Storey Group, we believe that corporate sustainability must go beyond pledges—it requires meaningful, measurable action. Our partnership with e& is a testament to how businesses can play a pivotal role in restoring ecosystems while addressing climate change. By integrating tree planting into corporate sustainability strategies, we are not just reducing carbon footprints; we are regenerating biodiversity, strengthening communities, and creating a tangible environmental legacy. Together, we are turning sustainability into action—one tree at a time.” – Fahad Masood, COO

    Through this launch, e& UAE and Kindred.co aim to create a seamless, rewarding experience for users that not only saves them money but also helps them make a positive difference in the world.

     Consumers are increasingly becoming more digitally connected, and eco-conscious. The demand for integrated offerings has also blurred the lines between telecom services, e-commerce and ESG activations. As such, it is now more important than ever that brands in different industries work together to create innovative and value-driven experiences for their users to be able to win together.

    Users can explore the “Save & Grow” programme in the “What’s New” and under the “quick access” on the home page section of the e& UAE App and discover a curated selection of top deals when they access the list of top sites. They can also track the cumulative number of trees planted as a result of “Save & Grow” funding. Customers can update or download the e& UAE app to start enjoying these benefits.-END-

  • The Brooklyn Creamery Brings Guilt-Free Indulgence to Ramadan

    The Brooklyn Creamery Brings Guilt-Free Indulgence to Ramadan

    The Brooklyn Creamery Brings Guilt-Free Indulgence to Ramadan with Low-Calorie, No-Added-Sugar Ice Cream

    Dubai(News Desk)::- This Ramadan, The Brooklyn Creamery is redefining indulgence with its deliciously mindful range of ice creams, making it easier than ever to enjoy festive treats without compromising on wellness goals. With zero added sugar and lower calories, The Brooklyn Creamery offers a guilt-free way to celebrate, ensuring that mindful eating remains at the heart of every gathering.

    Understanding the diverse dietary preferences of today’s consumers, The Brooklyn Creamery has something for everyone – from Keto and Vegan to Protein-packed options. Whether you’re fasting or simply looking for a better-for-you dessert, the brand’s exciting range ensures that every scoop is both satisfying and aligned with your lifestyle choices. For those craving variety, The Brooklyn Creamery’s Bonbons, at just 19 calories per piece, are a perfect post-iftar treat. Meanwhile, larger gatherings can indulge in family-favorite Ice Cream Sundaes or the Giant Cookie Sandwich, delivering the ultimate Ramadan dessert experience. Popular flavors like Sea Salt Caramel, Chocoholic, and Blueberry Cheesecake have become go-to choices for festive moments, bringing both flavor and balance to the season.

    Customers can easily find The Brooklyn Creamery’s products on leading food aggregators and e-grocery platforms, including Talabat, Deliveroo, Careem, Noon Minutes, Careem Quick, and Nood Food, as well as select Carrefour, Grandiose, and Géant stores. Special Ramadan offers will be available on select platforms, making it even easier to stock up on these better-for-you treats.
    Ramadan is a time for reflection and togetherness. At The Brooklyn Creamery, we are proud to offer ice creams that let people celebrate the season in a mindful way. Whether you’re looking for a quick bite or a show-stopping dessert, our range ensures that everyone can enjoy the festive season their way,” said Shivaan Ghai, Founder of The Brooklyn Creamery. This Ramadan, make every sweet moment count with The Brooklyn Creamery – indulgence, without compromise.(ENDS)